
In an ambition to dominate the sector, Bajaj Auto lifted the curtains off from its biggest ever motorcycle - Bajaj Dominar 400.
With an introductory offer, priced at Rs 1.36 lakh (ex-showroom, Delhi), the powerful bike from Bajaj was launched on Thursday.
Here's why the firm is betting so hard on its newly launched product.
1. Dominar is the most powerful motorbike from Bajaj Auto. The motor comes paired to a 6-speed gearbox and also gets a slipper clutch, a first for any Bajaj offering. With respect to power, the Dominar 400 uses a 373.2 cc single-cylinder engine. It comes with automatic headlamp on, Anti-Lock Braking System (ABS) and also it is the first Bajaj bike to get an all-digital LCD-instrument cluster and complete LED equipped headlight.
2. Styling is important, and without much experimenting in terms of the looks, the Dominar largely resembles the Pulsar CS400 concept that the world witnessed first at the 2014 Auto Expo. To finalise the name of its flagship product, Bajaj has gone through many brainstorming sessions since then like the VS400 and Kratos 400, and finally settled on Dominar 400.
3. With Dominar, the Pune-based two wheeler giant is locking horns with its direct comepetitiors such as Royal Enfield Classic 350 and Honda CBR250R. It is also one of the heaviest bikes at 182 kg. However, listing out the advantages over the already existing market players, Bajaj says the Dominar can hit 0-100 kmph in just 8.23 seconds.
5. Production of the new Dominar 400 has commenced at Bajaj Auto's plant. And the interesting fact about the bike is, in fact, that it is the first model to be built on an assembly line completely handled by women.
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