Amul
Amul remained as the 10th strongest brand in India with a brand strength index of 80.4. The seeds of Amul were sowed in 1946 when farmers in Gujarat were angered by the unfair and manipulative practices followed by middlemen in the milk trading business. It began with 247 liters of milk collected by two village dairy and since then has grown manifolds. In the year 2017-18 Amul had a turnover of 29,220 crores growing at over 20 per cent every year.