Yoga guru Swami Ramdev is as at ease in talking about revenues and profits, as he is in twisting his lithe and supple frame into an asana. Having taken sanyas in 1995, Ramdev, who prefers to be referred to as the Mentor and Spiritual Head of the Patanjali group, pulls no punches when it comes to taking on multinational companies in the FMCG space. As part of that ambition, Patanjali Foods Ltd (erstwhile Ruchi Soya Ltd) has acquired the home and personal care business of Patanjali Ayurved Ltd for Rs 1,100 crore, and a 20-year licensing arrangement for a three per cent turnover based fee. The deal aims to strengthen the company’s position in the fast-moving consumer goods sector. In an interaction with Business Today TV Managing Editor Siddharth Zarabi, Ramdev, who is the co-founder of Patanjali Ayurved, and Director of Patanjali Foods, spoke on his plans to expand the Patanjali business empire in the years to come, the acquisition of the non-food business and his ambitions for a Rs 1-lakh crore turnover in the FMCG space, and more.