Amid its share price stagnating for over eight years in the Rs 200-300 range, ITC finally divulg-ed its business strategies. From unlocking value through the demerger of its non-cigarettes FMCG and hotels business to a possible listing of ITC Infotech, the Sanjiv Puri-led company has a slew of measures planned. The Rs 53,000-crore ITC has adopted a “venture capitalist kind of mindset”, Puri says. Delivering new products at an “unparalleled” speed that “crushes” the competition, is now its mantra for success.