Sourav Ganguly: The Cricketer and the Broadcaster
Sourav Ganguly, BCCI President and former cricket captain
- Jan 13, 2022,
- Updated Jan 14, 2022, 12:00 AM IST
As BCCI President, former cricket captain Sourav Ganguly will be at the centre of the action around the auction for IPL's broadcasting and digital rights for the 2023-27 period, due in early 2022. Star India—and its OTT player Disney+ Hotstar—holds the rights for the 2018-22 period, for which it had paid Rs 16,348 crore. This time around, the IPL has reportedly set its sights on making around $5 billion (around Rs 37,500 crore) from the auction. With Zee Entertainment, Sony Pictures Networks, Mukesh Ambani-owned Network18, and Star & Disney India in the game, it will be a tough contest.
As BCCI President, former cricket captain Sourav Ganguly will be at the centre of the action around the auction for IPL's broadcasting and digital rights for the 2023-27 period, due in early 2022. Star India—and its OTT player Disney+ Hotstar—holds the rights for the 2018-22 period, for which it had paid Rs 16,348 crore. This time around, the IPL has reportedly set its sights on making around $5 billion (around Rs 37,500 crore) from the auction. With Zee Entertainment, Sony Pictures Networks, Mukesh Ambani-owned Network18, and Star & Disney India in the game, it will be a tough contest.