Wholesome To The Core

Wholesome To The Core

The Gurgaon-based company procures, processes and delivers farm-fresh and chemical-free meat, poultry and fish

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ZappFresh Co-founders -- Deepanshu Manchanda and Shruti Gochhwal  Photograph by Shekhar GhoshZappFresh Co-founders -- Deepanshu Manchanda and Shruti Gochhwal Photograph by Shekhar Ghosh
Sanghamitra Mandal
  • Aug 19, 2019,
  • Updated Aug 21, 2019 4:18 PM IST

In spite of procurement and logistics challenges (you must have a local base in this kind of business, says Manchanda), ZappFresh is keen to disrupt local fish-and-meat markets. Therefore, it will enter three more cities in CY2019 and also increase offerings under the ready-to-cook and ready-to-eat sections, mostly favoured by the Gen Y.

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In spite of procurement and logistics challenges (you must have a local base in this kind of business, says Manchanda), ZappFresh is keen to disrupt local fish-and-meat markets. Therefore, it will enter three more cities in CY2019 and also increase offerings under the ready-to-cook and ready-to-eat sections, mostly favoured by the Gen Y.

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