BT Mindrush2019: Businesses have to be disruptive or they might perish

BT Mindrush2019: Businesses have to be disruptive or they might perish

BT Mindrush2019: Businesses have to be disruptive or they might perish

BusinessToday.In
  • Dec 13, 2019,
  • Updated Dec 13, 2019 2:52 PM IST
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Author
'Digging For Gold - Lessons From Mythology' was the theme of Ashwin Sanghi's session at #BTMindrush2019 being held in Mumbai. Author Ashwin Sanghi drew lessons and parallels from mythology and modern business. He compared the  lifecycle of an enterprise with the two trinities of Gods Brahma, Vishnu and Shiv and Goddesses Saraswati, Lakshmi and Durga. The acclaimed author and businessman defined the approach of different job roles in a company, in reference to the lessons given in Chanakya's Arthashastra. Withdrawing the lessons from Mahabharat and Ramayan, Sanghi said that the building of bridge to Lanka was a good example of organisation and teamwork, while the Pandavas building an army denotes strategic alliance.
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