How Facebook's new newsfeed will impact the company, brands and its users

In a Facebook post last week, co-founder and CEO Mark Zuckerberg, made an announcement about some important changes in the social networking site's news feed. He informed that the company would now adopt a new algorithm, which would give priority to personal over public content such as posts from businesses and publications. So, now a user would first see updates from his friends and family on his new feed, while posts from businesses and publishers would appear later. While the move is certainly user-friendly, it would impact brands and publishers adversely. Here are some ways in which this development would impact the company, its users and other communities present on it.

According to most experts, the move is going to benefit the social media company in the long run. The overall user engagement would improve as the company starts rolling out the new changes, says Naiya, and the businesses too, in the long term, may think of investing in advertisements, boosting the overall ad revenue for Facebook.