AI images of billionaires Bill Gates, Elon Musk, Jeff Bezos, Mark Zuckerberg as 'Subway artists' 

Produced by: Bhoomika Aggarwal
Designed by: Manoj Kumar

American multinational fast food restaurant franchise Subway, famous for its wraps, sandwiches, and salads, has generated AI images of billionaires. They have been re-imagined as Subway ‘artists’ – a term they use for those who make Subway products. 

Subway's AI-generated images

Subway took to its Instagram page to post images of the billionaires at their stores. The post swiftly became popular with followers with more than 900 likes on it. Subway wrote in the caption, “Pov: we asked AI to reimagine billionaires as subway artists”. 

Billionaires as Subway artists

World’s richest person, Tesla, X (Twitter), CEO Elon Musk has been reimagined as a Subway artist using AI tools. Musk can be seen dressed up in a Subway green T-shirt and a black apron and packing a large sub. As per Bloomberg Billionaires Index, Elon Musk’s net worth is $205 billion. 

Elon Musk as Subway artist 

World’s third richest person with a net worth of $157 billion, Amazon co-founder Jeff Bezos has been reimagined as a Subway artist. He can be seen wearing a black T-shirt and an apron along with a Subway cap happily standing beside a counter. 

Jeff Bezos as Subway artist 

World’s fifth richest person with a net worth of $126 billion, Microsoft co-founder Bill Gates has been re-imagined as a Subway artist in his AI-generated image. He can be seen arranging a Subway salad while wearing the brand’s green t-shirt and black apron. 

Bill Gates as Subway artist 

Mark Zuckerberg has been re-imagined as a Subway artist in this AI image. Wearing the brand’s green t-shirt, he can be seen arranging Subway bread. Mark Zuckerberg is the world’s 10th richest person with a net worth of $103 billion. 

Meta co-founder Mark Zuckerberg at Subway outlet 

Subway often posts quirky updates on its Instagram page. It recently did a campaign with Viswanathan Anand where the Indian Chess Grandmaster was seen sweating while ordering a Subway wrap. ‘Even a genius can find it hard to order a sub’, Subway wrote in its caption. 

Subway’s new campaign with Viswanathan Anand 

The rich have often been the subject of AI-generated images. A digital artist Gokul Pillai, recently created AI images of ex-US President Donald Trump, Reliance Industries Chairman Mukesh Ambani, Chairperson of Berkshire Hathaway Warren Buffet and other billionaires to showcase them as poor. 

The rich reimagined as poor

The net worth of the billionaires is as mentioned by the Bloomberg Billionaires Index as of August 21, 2023

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