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Rajalakshmi Vijay:
All about Altruist Technologies CEO who was killed in a Mumbai road accident

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Story by: Anwesha Madhukalya
Designed by: Mohsin

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News of a tech company CEO who was killed after being hit by a car during jogging made waves on Monday. Altruist Technologies CEO Rajalakshmi Vijay died on the spot

Tech CEO killed in a road
accident

rajalakshmi

Rajalakshmi Vijay was the Chief Executive of mobile value added services company, Altruist Technologies. She had previously worked with Flipkart, Tata Motors, GE Capital and Bharti Airtel

Who was Rajalakshmi Vijay?

altruist

Rajalakshmi Vijay started her career in 1989 as the Assistant Divisional Manager in Bengaluru at National Insurance Company, after which she joined Bharti Airtel in 2002 as Head, Partner Operations. She was the Country Head of Customer Interface Experience Etisalat DB Telecom from 2009 and became the Vice President in 2011

Rajalakshmi Vijay’s career

Vijay joined GE Capital in 2012 as Vice President - Customer Services, and then joined Tata Motors as the Head - Customer Experience in 2013. In 2015, Rajalakshami Vijay joined Flipkart as Head of Service Delivery and Customer Experience, and became Senior Director - Seller Experience in 2016

Vijay’s illustrious career 

In 2016, Rajalakshmi Vijay was appointed the CEO of Altruist Customer Management India Pvt Limited and TMP Direct USA, the full-time CEO of Chief Executive Altruist Technologies Pvt. Ltd

Rajalakshmi as Altruist CEO

Vijay has a BCom degree from Bharathiar University, Coimbatore, from where she was the university first rankholder. She is also an alumna of The Institute of Chartered Accountants of India, and graduated from there in 1988. She received the Gopalkrishna Rao award for being the topper among women. She pursued her Executive MBA from Indian School of Business in 2018-19

Rajalakshmi Vijay’s
education

Vijay was a runner and marathoner. In a social media post she said that she started running first to lose weight but later learnt discipline and focus from it. She said in the post that she agrees that running added life to her days, and friends to her life

‘Added life to my days’

Rajalakshmi Vijay loved running and became part of a running club called Striders as they prepared for the Tata Mumbai Marathon 2023. They ran every Sunday for 3 months – starting initially at 20 km and eventually graduating to 42 km

Vijay part of running club

She said in the same post that when she crossed the 28th km, the Altruist team was cheering her loudly, saying, ‘Come on Raji, Come on Raji’

‘Come on, Raji!’

Founded in 2005, Altruist Technologies is a mobile value added services company that provides telecom solutions in over 50 countries to over 100 telecom operators across Asia, Africa, Europe and Middle East. It has a strength of over 12,000 employess across countries.  They offer content-based value added services, telecom products, revenue assurance, fraud management, and call centre services

What is Altruist
Technologies?