Ahead of Indian Premier League (IPL) mini-auction, the cash-rich cricket league’s valuation jumps by 75% since 2020 to cross Rs 91,000 crore
IPL 2023 auction slated to take place on December 23 in Kochi has led to an increase in IPL’s brand value. IPL mini-auction’s venue is Grand Hyatt Hotel in Kochi and will only be a half-day event starting at 2:30 pm
New media rights deal of IPL 2023 to IPL 2027 have also led to a surge in IPL’s valuation
IPL 2023 is expected to rake in 100% more revenue as compared to IPL 2022 that has further bolstered the trust of investors
IPL is now a $11 billion property. A valuation report by D and P Advisory states that IPL league has recorded a 75% growth this year and now stands at $10.9 billion. In the previous year, it was valued at $ 6.2 billion
It is for the first time, two different entities have won IPL’s TV broadcasting rights.
- Disney Star IPL rights -
Rs 23,575 crores
- Viacom18 IPL rights - Rs 23,758 crores
The entry of two new franchises in IPL, Gujarat Titans and Lucknow Super Giants (LSG) for a combined sum of $1.6 billion has also boosted the valuation
BCCI recently released the final list of 405 IPL players who will be getting auctioned by the 10 IPL teams out of which 282 are uncapped players
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