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Immigrants' Game Gets A Makeover

Immigrants' Game Gets A Makeover

India's most popular sport is making giant global strides backed by diaspora, an audience-friendly short format, and a gush of money. Can it now capture the attention of a wider global audience?
Immigrants’ Game Gets a Makeover
Immigrants’ Game Gets a Makeover

The roar of fans at a stadium near New York during the India-Pakistan clash at the ICC Men’s T20 World Cup 2024 might have seemed out of place in a country where baseball and basketball dominate. However, cricket’s roots in the US run deeper than many realise.

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