As covid-19 spreads, shoppers forced to change purchase behaviour

As covid-19 spreads, shoppers forced to change purchase behaviour

As covid-19 spreads, shoppers forced to change purchase behaviour

BusinessToday.In
  • Apr 21, 2020,
  • Updated Apr 21, 2020 8:51 PM IST
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Consumers will be bearish on discretionary spends in the upcoming months. Large share of respondents intend to spend less on restaurant and movie theatre visits.
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More than half of the respondents plan to decrease spends on automobiles, luxury brands and leisure travel.
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Taking a back seat, over 43% would defer spending more on fashion, personal grooming and home dcor.
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Spending on alcohol and tobacco products also appears to stand on the side lines.
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Focus on health & hygiene facets and financial security may be the future behaviour shifts.
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Technology to act as a catalyst for convenient, enhanced consumer experiences.
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