Catch Siddharth Zarabi, Managing Editor, Business Today TV in an exclusive conversation with Shashi Sinha, CEO, IPG Mediabrands India #BTTV brings you all the action from Goafest 2023, the annual gathering of India's advertising and media industry, with conversations with the biggest names in the trade. The theme of the #Goafest 2023 was the “Future of Creativity”