Job-search platform LinkedIn is used by millions of people around the world. The platform, for a long time, has been looked upon as a professional space that an employee opens up for either networking or looking for better opportunities. However, soon, LinkedIn might be more than just a job-search website. A recent report said that the platform is pondering over the idea of including games to keep job-seekers entertained. Now, LinkedIn has confirmed that it is also working on a feature that we are all quite familiar with already. Yes, we are talking about short-form videos aka reels.
According to a report by Techcrunch, LinkedIn told the publication that it is testing introducing a short-form video feed to the platform. This move marks a significant departure from LinkedIn's traditional landscape, ushering in a new era of dynamic content and interactive engagement within its community.
The report also added that the journey towards this feature began when Austin Null, a strategy director at McKinney, stumbled upon a prototype of the video feed nestled within LinkedIn's navigation bar. With a swift tap on the "Video" tab, users are transported into a vertical stream of concise, yet impactful videos.
The company also told TechCrunch that videos are the preferred format for learning for its users. Hence, the feature is being tested so that users can easily find relevant videos. The report also added that the feature is in its early testing stage as of now and most people won't be able to use it.
At its core, the introduction of the short-form video feed represents more than just a technological upgrade; it also symbolises a cultural shift within the LinkedIn community. As professionals embrace the power of visual storytelling, the platform becomes a hub for creativity, collaboration, and collective learning. From seasoned industry veterans to aspiring entrepreneurs, each user brings a unique perspective to the table.
On a related note, an earlier report by TechCrunch had revealed that LinkedIn is also planning to branch out into gaming. The report said that the company is developing puzzle games called Queens, Inference, and Crossclimb, which is along the lines of the popular puzzle game Wordle that was acquired by The New York Times in 2022 and became a huge hit.
A LinkedIn spokesperson, while speaking to TechCrunch, had also confirmed the gaming initiative but didn't specify a launch date. The spokesperson said that these puzzle games aim to add enjoyment to the platform, strengthen relationships, and stimulate conversations.