aakanksha chaturvedi

I am a multimedia reporter working across Business Today properties, at the India Today Group.

I break stories for BusinessToday.in and write longform analytical pieces for the Business Today Magazine.

I also report for India Today TV's the Business Today Show and the Tech Today Show.

I am the youngest reporter with a cover story in the Business Today magazine (most widely read Indian business magazine). I am also the youngest reporter covering business news on TV....

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VC trends for 2024: Interest in AI startups, cutbacks on Customer Acquisition Cost

VC trends for 2024: Interest in AI startups, cutbacks on Customer Acquisition Cost

by Aakanksha Chaturvedi |Dec 17, 2023

Founders must shift their focus to revenue generation, emphasising lower CAC and higher customer retention for sustainable growth, says Vinay Bansal, Partner at Physis Capital

Masaba Gupta, 34, Founder, House of Masaba

MPW 2023: Here’s how Masaba Gupta is scaling her business

by Aakanksha Chaturvedi |Dec 12, 2023

Gupta, a repeat winner of BT’s Most Powerful Women in Business, is targeting Tier II and III cities to drive growth

The gender gap is nothing new for women in tech, but emerging technologies are posing new challenges, like algorithmic biases and cybersecurity attacks aided by artificial intelligence. This calls for urgent action

MPW 2023: Women’s representation in tech still lags even as newer technologies pose fresh challenges

by Aakanksha Chaturvedi |Dec 11, 2023

The gender gap is nothing new for women in tech, but emerging technologies are posing new challenges, like algorithmic biases and cybersecurity attacks aided by artificial intelligence. This calls for...

Having grown on the back of their merger, L&T Infotech's engineering prowess and Mindtree's customer experience make for a formidable combination. But LTIMindtree, the merged entity, still has room to grow

How IT giant LTIMindtree is looking to overcome its current challenges

by Aakanksha Chaturvedi |Nov 27, 2023

Having grown on the back of their merger, L&T Infotech's engineering prowess and Mindtree's customer experience make for a formidable combination. But LTIMindtree, the merged entity, still has room to...

The demand for data centres is growing in India

How can companies chase sustainability goals in the age of AI? Pure Storage CTO Mark Jobbins explains

by Aakanksha Chaturvedi |Oct 27, 2023

 The CTO also added that sustainability goals could be achieved through non-disruptive component replacement, reducing electronic waste (E-waste), and offering storage-as-a-service, ultimately creatin...

Dr Tom Leighton is the CEO of Akamai Technologies

"GenAI gives cybersecurity attacker an asymmetric advantage," says Akamai's CEO

by Aakanksha Chaturvedi |Oct 20, 2023

While speaking to Business Today, the CEO of the cybersecurity company addressed various topics, including cybersecurity challenges, investments, and sustainability.

Wipro will not be going to campuses until the honour all offer letters

Wipro Q2 results: 'Will honour past offers before going to campuses,' says CHRO

by Aakanksha Chaturvedi |Oct 18, 2023

The Indian IT major has slowed down its hiring plans and has witnessed a headcount decline for the fourth consecutive quarter in Q2FY24

Wipro's consulting business is facing headwinds

'Market continues to be difficult for consulting business,' says Wipro CEO amid Q2 revenue drop

by Aakanksha Chaturvedi |Oct 18, 2023

'We saw higher than usual impact of macroeconomic slowdown. Slowing demand and reprioritisation of client spends has weighed on our European business,' says Thierry Delaporte

Wipro is an Indian IT company

Wipro Q2 FY 24: Analysts predict decline in revenue and slowdown in hiring

by Aakanksha Chaturvedi |Oct 17, 2023

Brokerages expect Wipro’s revenue to decline in Q2. This is due to the macroeconomic slowdown and cut backs on discretionary IT spending by clients.

IT hiring has crashed in Q2 FY 24

TCS, Infosys, HCLTech: Hiring crashes across Indian IT companies in Q2 FY24

by Aakanksha Chaturvedi |Oct 13, 2023

Three major IT companies have released their results so far. Apart from financials, Q2 has been a tepid quarter when it comes to hiring as well.