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BMW to hike car prices by 5 per cent from January, eyes expansion

BMW to hike car prices by 5 per cent from January, eyes expansion

The luxury carmaker also said by end of 2015, it will aggressively expand its dealer network.

(Photo: Reuters) (Photo: Reuters)

BMW, the German luxury automobile manufacturer, will raise prices by up to 5 per cent across models in India, including the Mini, effective January 1.

"With the price increase, BMW Group will maintain its premium positioning in the Indian luxury car segment," said BMW Group India President Philipp von Sahr.

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The luxury carmaker also said by end of 2015, it will aggressively expand its dealer network by increasing the number of outlets to 50 across major metropolitan centres and emerging markets in India.

Currently, BMW India has 37 sales outlets in the Indian market.

"We want to maintain sustainable leadership in the Indian market with a strong brand and an exceptional model range with unbeatable product substance," Sahr said.

Published on: Dec 12, 2014, 3:59 PM IST
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