Tata Motors launches compact sedan Zest at Rs 4.64 lakh

Tata Motors has launched Zest, its compact sedan, with the base petrol variant starting at a price of Rs 4.64 lakh.

The base diesel variant will be available at Rs 5.64 lakh (ex-showroom Delhi).

The Zest, manufactured at the Pimpri and Ranjangaon plant in Pune, comes on a completely modified X1 platform.

It will come with the Revotron 1.2T, the first engine from the new family of gasoline engines from Tata Motors and will be India's first Turbocharged Multi-point Fuel Injection (MPFi) petrol engine.

The diesel variant comes with 1.3 litre Quadrajet Diesel engine coupled with the first-in-class F-Tronic technology-enabled, 5-speed Automated Manual Transmission (AMT), with both automatic and sequential mode of gear-shifting, developed in collaboration with Magneti Marelli, Italy.

"We have launched the much-awaited Zest with 29 segment-first features. It has been engineered for global customers, by global teams across India, UK, Italy and Korea to offer a car that matches refinement with performance," Tata Motors President, passenger vehicles business unit, Ranjit Yadav told reporters after the launch on Tuesday.

Based on a revised Manza platform, the Zest is the first of Tata's 'new' cars which would be followed by the Bolt hatchback very soon.

Both petrol and diesel powertrains are BS-IV compliant and are capable of meeting future norms.

"According to the Automotive Research Association of India (ARAI) certification, the Revotron 1.2T delivers 17.6 km/litre and the diesel delivers 23 km/litre, under mandated test km/litre in normal conditions," Tata Motors Head of Design Pratap Bose said.

The company is also offering a 3-year or 1,00,000 km warranty, along with a 3-year or 45,000 km annual maintenance contract (AMC) and free 3 years 24x7 roadside assistance service.

Yadav said as part of its new strategy, Tata Motors plans to launch two new vehicles every year.