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Apple postpones iPad 2 launch in quake-hit Japan

Apple postpones iPad 2 launch in quake-hit Japan

The company, whose CEO Steve Jobs launched the new gadget in the US on March 2, had said it will begin selling its latest tablet computer in 26 other countries from March 25.

PTI
  • Boston,
  • Updated Mar 16, 2011 11:50 AM IST
Apple postpones iPad 2 launch in quake-hit Japan
Apple Inc is delaying the launch of its new iPad 2 in Japan in the wake of the devastating earthquake and tsunami in the country.

The iPad 2, which was launched by chief Steve Jobs in the US on March 2, was scheduled to hit Japan on March 25.

"We are delaying the launch of iPad 2 in Japan, while the country and our teams focus on recovering from the recent disaster," spokesperson Natalie Kerris said.

Apple had said it will begin selling its latest tablet computer in 26 other countries, including Mexico, New Zealand and Spain, on March 25.

The California-based technology giant has not yet set a new launch date for the tablet in Japan, which now also faces risk of nuclear radiation leak after a series of blasts at its nuclear plant at Fukushima.

"Our hearts go out to the people in Japan, including our employees and their families, who have been impacted by this tragedy," Kerris added.

The company spokesperson said Apple's facilities and retail locations were open and functioning, with the exception of one store in Sendai Ichibancho.

Further, a report in the Wall Street Journal said that the company's employees in Japan were helping quake victims recharge their computers and cellphones, while also offering free Internet access to contact family members.

Analysts said the disaster in Japan is expected to have minimal impact on Apple's current-quarter revenue.

In a report on the impact of the Japan disaster on Apple, Minneapolis-based investment firm Piper Jaffray said Japan constituted 5.4 per cent of overall Apple revenue in the December 2010 quarter.

Piper analysts predict that the crisis in Japan will impact Apple March quarter revenue by less than one per cent, which means a decrease of approximately $202 million.

In a worst case scenario, where there were absolutely no iPad 2 sales in Japan in the first half of the June quarter, Apple revenue would decrease by only 2.7 per cent or $563 million.

Apple's sales in Japan accounted for about four billion dollars or 6.1 per cent of its total revenue last year.

Jobs had appeared from his medical leave to launch the iPad 2, that hit retail outlets in the US on March 11.

According to the analyst estimates, Apple has sold 500,000-1 million iPad 2 units over the opening weekend.

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Published on: Mar 16, 2011 11:50 AM IST
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