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Amul lodges extortion complaint in UP over 'slanderous' video

Amul lodges extortion complaint in UP over 'slanderous' video

Ashutosh Shukla, resident of Prayagraj, uploaded a misleading video on social media platforms claiming that the Amul Gold milk curdles because it contains plastic and could be poisonous, the complaint said

PTI
  • New Delhi,
  • Updated Dec 29, 2019 7:36 AM IST
Amul lodges extortion complaint in UP over 'slanderous' videoThe complaint was registered in Prayagraj district of Uttar Pradesh, GCMMF said here on Saturday.

Anand-based Gujarat Cooperative Milk Marketing Federation (GCMMF), owner of the Amul brand of milk products, has lodged an FIR against a man for allegedly slandering its `Amul Gold' milk on social media.

The complaint was registered in Prayagraj district of Uttar Pradesh, GCMMF said here on Saturday.

Ashutosh Shukla, resident of Prayagraj, uploaded a misleading video on social media platforms claiming that the Amul Gold milk curdles because it contains plastic and could be poisonous, the complaint said.

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When GCMMF officials requested the accused to withdraw the video and stop spreading false information, he demanded Rs 10 lakh, the complainant, a GCMMF official from Varanasi, told Karnalgunj police.

A case was registered against Shukla under IPC sections 386 (extortion), 499 (defamation) and also under the Information Technology Act.

GCMMF Managing Director R S Sodhi said that "Amul wants to send the message that nobody who tries to mislead the consumer regarding its products on social media will be spared".

Curdling of milk is a common thing and it can happen due to acidity if it is not stored properly, GCMMF officials said.

Published on: Dec 29, 2019 7:26 AM IST
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