Oushnik Chandra: Steering P.C. Chandra Jewellers into a New Era of Innovation

P.C. Chandra Jewellers, a name synonymous with trust, tradition, and timeless craftsmanship, has been a cornerstone of India’s jewellry industry for over 85 years. At the helm of its modern transformation is Mr. Oushnik Chandra, a fourth-generation leader, whose vision and leadership are redefining the brand’s presence in an evolving global market. His exceptional contributions to the industry have been recognized with the prestigious “Young Achiever’s Award” at the Global Business Symposium held at Amari Bangkok.

A Legacy of Leadership & Innovation

Carrying forward the 85-year-old legacy of P.C. Chandra Jewellers is both an honour and a responsibility. Mr. Oushnik Chandra, equipped with an MBA from Babson College, brings a fresh perspective to the brand, integrating digital transformation, showroom expansion, and ‘digital gold’ services into its strategic roadmap. Under his leadership, the company has seen remarkable growth, strengthening its presence in existing markets and exploring new opportunities.

His initiatives in showroom expansion have not only increased accessibility but also introduced innovative retail experiences for customers. With a keen understanding of contemporary consumer preferences, Mr. Chandra has been instrumental in enhancing the brand’s digital footprint and incorporating technology-driven solutions that appeal to the younger generation of buyers.

A Vision for the Future

At a time when digitalization is reshaping the retail landscape, Mr. Oushnik Chandra has embraced cutting-edge innovations to modernize P.C. Chandra Jewellers. Recognizing the rising trend of digital gold, he has successfully integrated this service into the brand’s portfolio, allowing customers to invest in gold seamlessly through online platforms. This strategic move aligns with the growing demand for digital investments while maintaining the brand’s core values of authenticity and quality.

His approach to business growth goes beyond expansion—it focuses on enhancing customer experience through advanced CRM strategies and social media engagement. Under his guidance, the brand’s digital presence has witnessed tremendous growth, with over 1.1 million followers across various social media platforms. This engagement reflects his commitment to connecting with customers on a deeper level, building trust, and fostering long-term relationships.

Global Recognition & Achievements

The Young Achiever’s Award at the Global Business Symposium in Bangkok is a testament to Mr. Chandra’s exceptional contributions to the industry. This recognition not only highlights his individual excellence but also reinforces P.C. Chandra Jewellers’ continued relevance and influence in the global jewelry market.

The award acknowledges young leaders who drive business innovation, strategic growth, and impactful leadership. Mr. Chandra’s ability to modernize a heritage brand while staying true to its roots is a key reason behind this well-deserved honor.

A Multifaceted Leader: Beyond Business

Beyond his corporate achievements, Mr. Oushnik Chandra is a national-level shooter, showcasing his discipline, focus, and determination—qualities that seamlessly translate into his leadership style. His ability to balance tradition with innovation, strategy with execution, and business with personal passions sets him apart as a dynamic and inspiring leader.

The Road Ahead

With a clear vision for the future, Mr. Chandra is committed to expanding P.C. Chandra Jewellers across national and international markets, enhancing its digital-first approach, and introducing cutting-edge retail experiences. His leadership marks a new chapter in the company’s journey—one driven by innovation, customer-centricity, and global reach.

As he continues to shape the future of P.C. Chandra Jewellers, his journey serves as an inspiration for young entrepreneurs looking to make their mark in the ever-evolving business landscape. The Young Achiever’s Award is just the beginning of what promises to be a remarkable legacy in the making.