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Giving Levis and Calvin Klein a run for their money, Baba Ramdev has has announced his pioneering venture into the garments market with 'swadeshi jeans' innovation.
As if that wasn't threatening enough, Raymond should probably watch out as the Baba plans to start his line of office clothing as well.
Babaeconomics is indeed changing the fashion industry with his power of yoga.
#BabaRamdev babaji is changing the world which we were nver thought, the power of yoga now in business too.
- cosmoworld (@ecosmoworld) September 12, 2016
Rumour has it that his clothing line will be called 'Paridhaan'.
Ramdev is all set to keep up with the fashion joneses and bring his unique style to Paridhaan.
What started off with a couple of Patanjali followers asking for Yoga wear has turned into a full fledged clothing concept.
"Just because I am a baba does not mean we cannot marry modernity with spirituality, we can make, let's say desi jeans," Baba Ramdev said.
While we wait for swadeshi jeans to hit the market, it has created a storm on Twitter.
Organic ayurvedic jeans will be there soon #BabaRamdev
- VishnU (@vishnu1729) September 12, 2016
Organic, khaki, khadi or tricoloured, the real question is ...
Could we see #BabaRamdev doing #Yoga in #Patanjali #SwadeshiJeans in future ?
- Hiren Antani (@HirenAntaniNGS) September 11, 2016
Maybe now there won't be any objections to wearing jeans in India. Ramdev, some say, should even consider making sanskari skirts and dresses too.
Ladies in India will be able to wear Jeans without any objections as Baba Ramdev is launching #sanskarijeans ?? pic.twitter.com/7QBwype3jN
- Kamal Rathi (@rathikamal) September 11, 2016
Patanjali group, meanwhile, is set to take their brand outside India to international markets with their FMCG products and may also enter Pakistan and Afghanistan in future.
Speaking on future, there's no telling what Patanjali's next venture will be. But one thing is for sure, they just keep getting better at it
#BabaRamdev waiting for the days when patanjali space shuttle will be launched ;) note: I admire ramdev and yoga !!
- Gyanesh Yadav (@gyanesh_yadav) September 12, 2016
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