Amit�s bar
When it comes to creating luxury furniture for the stupendously rich, the House of Raro leaves no stone unturned. Sanjiv Bhattacharya reports on a bar that raises the bar on ostentation.
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Oh to be rich in Delhi! To have a palatial home and a sprawling farmhouse and the wealth to stuff them both with antiques and art! Why spend it on anything else? Art not only flaunts your wealth, it announces to your dinner guests how very cultured you are and, more importantly, how rich.
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The bar
“It’s taken nine months,” says Rajita Gupta, the eldest of the Raro sisters, showing me around her showroom in Sainik farms. “From conceptualisation, design, sourcing the materials and jewellery—everything. It’s like 14-feet long, nearly four-foot high, and it’s been inlaid with 1,600 pieces of bison horn. We’ve used nearly three kilos of sterling silver for the top, with 6,200 zirconium diamonds, and at the ends, we’re going to put 300 carat black onyx rings— the same onyx that Cartier use in jewellery.”
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That African ebony costs a fortune needn’t be said at this point. House of Raro has a habit of making furniture out of materials that others use for jewellery. Like ebony—it’s so expensive, it’s been used in earrings. When it comes to furniture, it’s mostly used as a veneer, if at all. But at the House of Raro, they make whole beds and tables out of the stuff.
There’s no ebony in Amit’s bar, though. His was a bespoke piece, not to be found in either of the Raro showrooms in Delhi (Sainik farms) or Colaba, Mumbai. As is typical of clients of this kind, his brief to Rajita was simple—“just make me something really special, money’s no object.” So they dreamed up a bar with a full shagreen (stingray leather) finish, lumpy with serpentine silver attachments, each one jewelled to the nines. “It’s extravagant, I know,” says Rajita, “but at the high end, that’s what sells. The rich want their furniture to look like old money, and in Delhi, it has to look expensive. That whole understated elegance, modernist thing doesn’t work.” It took a month to come up with the sketches, a “mood board” and a rough budget—Rs 1.5 crore. But even Amit balked at that price.
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Sitting pretty
In the end, he went with Plan C which comes in at a price neither Amit nor Rajita are comfortable revealing—“let’s just say it was substantially cheaper than plan B”. Not that cheap is the appropriate word in this case—bison horn is far from inexpensive. The girls first came across the stuff in London and came back with a cartload. “It’s about Rs 1,200 per square foot, and it has never been used in furniture before. Usually, it’s used for buttons and ashtrays, small stuff. So we gave it to the guy who does our inlays and started heating it and flattening it out and then cutting it into squares to stick down onto the wooden frame of the piece. It’s very difficult. It expands in the heat, so one out of every three pieces you stick down starts to come up again. And again you have to plane it, grind it, level it—it smells like burning hair.”
Once the pieces are stuck down, they must be immediately sealed with clear lacquer, otherwise contact with the air will make it decompose. But the results are stunning, the colours alone—everything from black to flesh pink, a wash of mauves and blues along the way. And the surface of the bar, a sparkling landscape of zirconium diamonds, inset into crafted silver tiles.
I associate bars with spillage and cigarette ash, not diamonds and silver. But I’m a journalist, not an industrialist. I occupy a different universe. The House of Raro excels in addressing the particular fancies and needs of the super rich since it’s a world the sisters grew up in.
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“When we came back, we borrowed Rs 10 lakh from our father,” says Rajita, “and made a small collection of 60 pieces which we exhibited at the Hyatt in Delhi over two days. It was the 15th August weekend, 1997. And we sold nothing! People thought, ‘these girls must be con artists, their father must be a smuggler.’ They couldn’t understand why these two giggly little girls were charging Rs 3 lakh for a sofa!”
But they were at the cusp of a boom—the markets were opening, billionaires were being made and ostentation was on the march. Today, the orders pile up at the Raro studio in Delhi. It’s all word of mouth at this level. Amit came to the girls through a family recommendation. And the contracts keep coming. When you’re catering to the very top-end of the spectrum, you’re insulated from the winds of fashion— the air up there is different.
“Remember the bar is just part of his party room,” says Rajita, pulling out a new heap of sketches. “It’s a whole tone-on-tone story, with the walls cased in bull leather, and mirrored screens at the back. We’ve commissioned an artwork for the ceiling and the curtains are made of Hermes velvet…”
In the Raro universe, it’s as though the downturn never happened.