The dust has finally settled after the festive season and several categories are making a comeback in the Business Today-TAM People Meter System's monthly ranking of "India's Most Watched Ads". In December, consumer electronics, insurance, DTH and even real estate companies once again emerged as effective spenders on ad campaigns. FMCG companies, though, still dominate—big daddy Hindustan Unilever alone has eight brands from its stable in the list.
