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Berger Paints India's Abhijit Roy on his first role model

Berger Paints India's Abhijit Roy on his first role model

Abhijit Roy MD & CEO, Berger Paints India Ltd shares his many firsts.
Abhijit Roy MD & CEO, Berger Paints India Ltd Photo: Vivan Mehra
Abhijit Roy MD & CEO, Berger Paints India Ltd <em>Photo: Vivan Mehra</em>
My first role model
My maternal uncle B.N. Kumar, an IIT graduate and a successful entrepreneur, who showed me that innovative thinking and perseverance can overcome all adversities

My first job
With Asian Paints, the best training ground for distributor network handling and supply chain management

My first boss
Animesh Biswas. He taught me that while a proper strategy is important, it's even more important to implement the strategy

My first promotion
I was made Area Sales Manager at Asian Paints with some of the best tourist destinations in N. Bengal, Sikkim and Bhutan under my purview. It was fun while it lasted

My first disappointment
Making a sales deal with a distributor in Siliguri (West Bengal) and getting stuck with an outstanding debt. It taught me the importance of knowing the customer and not being greedy

As told to N. Madhavan

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