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"India is a very small market for us"

"India is a very small market for us"

Frederic Cuminal, President & CEO, Moet & Chandon, was recently in Mumbai to launch all the brand’s offerings in India. He met BT’s Deepti Khanna Bose to discuss his company’s plans for India. Excerpts:

Frederic Cuminal
Frederic Cuminal
Frederic Cuminal, President & CEO, Moet & Chandon, was recently in Mumbai to launch all the brand’s offerings in India. He met BT’s Deepti Khanna Bose to discuss his company’s plans for India. Excerpts:

How is the market for Moet & Chandon in India?
It’s buoyant and very promising. Buoyant because of the growth the country’s enjoying, and promising because of the rare level of affinity that some parts of Indian culture have with our brands. All the perfect ingredients for a long term love affair are in place. Having said that, I must add that India is still a very small market for us.

If Moet & Chandon were a person, how would you describe him?
Moet & Chandon would be a generous, flamboyant person, who enjoys life to the fullest. He would be an extrovert who looks at the glass as half full, like to surround himself with family and friends and share life with them.

Which products will you sell in India?
We will sell our whole range of products sold in India. We have Dom Perignon Blanc (White), and Dom Perignon Rose. And, of course, we have the classic Moet & Chandon (White), the Moet & Chandon Rose Imperial, and Moet & Chandon Grand Vintage, which is a version from the year 2000 and available in both White and Rose.

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