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icici prudential fmcg fund direct plan growth
ICICI Prudential FMCG Fund Direct Plan Growth

ICICI Prudential FMCG Fund Direct Plan Growth

  • Very High Risk
  • Equity
  • Sector - FMCG
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NAV as on Aug 18, 2025
i
Price per unit of the scheme.
₹ 526.74001.50%1 Day Change
-2.34%
Minimum Investment₹5000
Expense Ratio1.44%

FUND RATING

A holistic measure of the rank of a fund relative to its peers. Top funds receive a score of 5.
*Morningstar Rating Methodologyi
i

RISK-O-METER

Level of risk associated with a mutual fund to help investors make informed investment decisions
 

bt_logoFUND PERFORMANCE

As On Jan 01, 2023
Compare fund’s performance against category average across different time periods


No Data Found.
Returns <= 1 year are absolute and > 1 year are annualised (CAGR)
For calculating Category Return & Scheme Ranking, only Growth & Direct schemes are considered.

bt_logoFUND COMPARISON

1M3M6M1Y3Y5Y
This Fund
ICICI Prudential FMCG Fund Direct Plan Growth
VS
Equity: Sector - FMCG Average NAV
    Topper in Equity: Sector - FMCG
    ICICI Prudential FMCG Fund Direct Plan Growth
    All Fund


      No Data Found.
      *For the other fund, rescaled NAVs are used
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      bt_logoRETURN CALCULATOR

      Check the return on your investment in the fund
      ICICI Prudential FMCG Fund Direct Plan Growth
      Investment Type
      Monthly Investment
      Time Period (yrs)
      Annual Return in %
      • Invested Amount
        ₹0
      • Return
        ₹0
      • Current Value
        ₹0

      bt_logoFUND SUMMARY

      Benchmark
      IISL Nifty FMCG TR INR
      Expense Ratio
      1.44%
      Category Avg Expense Ratio
      1.44%
      Minimum Investment (Lumpsum/SIP)
      ₹ 5000 /₹ 100
      Lock In (Years)
      No Lock-in
      Fund Size
      ₹ 2,043.65 Cr(As on Jun, 2025)
      Inception Date
      Jan 01, 2013
      Turnover
      84.00 %
      Exit Load
      1% of applicable Net Asset Value If units purchased or switched in from another scheme of the Fund are redeemed or switched out within 15 days from the date of allotment. NIL, If units purchased or switched in from another scheme of the Fund ar redeemed or switched out after 15 days from the date of allotment.

      bt_logoABOUT THE FUND

      Objective: To generate long term capital appreciation through investments made primarily in equity & equity related securities forming part of FMCG sector. However, there is no assurance or guarantee that the investment objective of the Scheme would be achieved.

      ICICI Prudential FMCG Fund Direct Plan Growth is an Equity - Sector - FMCG fund. The fund was launched inJan 01, 2013. Its risk level is . The NAV of the fund as onAug 18, 2025 is ₹526.74. Its expense ratio is 1.44 %. The fund has an AUM of ₹2,043.65 Cr.The fund is managed byPriyanka Khandelwal,Sharmila D’mello.
      The minimum initial investment is  ₹5000 in Lumpsum mode.

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      bt_logoFUND MANAGER

      Priyanka Khandelwal
      Priyanka Khandelwal
      i
      Lead Fund Manager.
      Jun 15, 2017 - Present
      • Fund Manager Rank1Out of 1
        i
        Rank measured on the basis of consistent alpha the fund manager delivered in the same category over a period of three years (factors only Direct plan, Growth option)
      • Schemes managed4
      • Total AUM₹ 9,837.79 Cr
      • Highest Return In 1 Yr5.49 %
      Other Funds
      • table
      • card
      1M
      3M
      6M
      1Y
      3Y
      5Y
      Fund NameMorningstar RatingNAVFund ReturnCategory ReturnRiskFund Size
      ICICI Prudential Exports and Services Fund Direct Plan Growth
      --
      ₹ 177.96
      -0.82%
      -%
      Very High Risk
      ₹1,429.17Cr
      ICICI Prudential FMCG Fund Direct Plan Growth
      --
      ₹ 526.74
      -2.34%
      -1.02%
      Very High Risk
      ₹2,043.65Cr
      ICICI Prudential Bharat Consumption Fund Direct Cumulative
      --
      ₹ 27.66
      1.73%
      -%
      Very High Risk
      ₹3,156.95Cr
      ICICI Prudential Exports and Services Fund Direct Plan Growth
      Very High Risk--
      • NAV₹ 177.96
      • Fund Size₹1,429.17Cr
      Fund Return-0.82%
      Category Return--
      ICICI Prudential FMCG Fund Direct Plan Growth
      Very High Risk--
      • NAV₹ 526.74
      • Fund Size₹2,043.65Cr
      Fund Return-2.34%
      Category Return-1.02%
      ICICI Prudential Bharat Consumption Fund Direct Cumulative
      Very High Risk--
      • NAV₹ 27.66
      • Fund Size₹3,156.95Cr
      Fund Return1.73%
      Category Return--
      Returns <= 1 year are absolute and > 1 year are annualised (CAGR)
      Sharmila D’mello
      Sharmila D’mello
      i
      Lead Fund Manager.
      Jun 30, 2022 - Present
      • Schemes managed50
      • Total AUM₹ 5,90,169.23 Cr
      • Highest Return In 1 Yr26.68 %
      Other Funds
      • table
      • card
      1M
      3M
      6M
      1Y
      3Y
      5Y
      Fund NameMorningstar RatingNAVFund ReturnCategory ReturnRiskFund Size
      ICICI Prudential Housing Opportunities Fund Direct Growth
      --
      ₹ 18.06
      -0.82%
      -%
      Very High Risk
      ₹2,396.38Cr
      ICICI Prudential Equity Savings Fund Direct Growth
      ₹ 24.29
      0.00%
      0.20%
      Low to Moderate Risk
      ₹14,168.06Cr
      ICICI Prudential Business Cycle Fund Direct Growth
      --
      ₹ 26.06
      1.20%
      -%
      Very High Risk
      ₹13,469.81Cr
      ICICI Prudential Housing Opportunities Fund Direct Growth
      Very High Risk--
      • NAV₹ 18.06
      • Fund Size₹2,396.38Cr
      Fund Return-0.82%
      Category Return--
      ICICI Prudential Equity Savings Fund Direct Growth
      Low to Moderate Risk
      • NAV₹ 24.29
      • Fund Size₹14,168.06Cr
      Fund Return0.00%
      Category Return0.20%
      ICICI Prudential Business Cycle Fund Direct Growth
      Very High Risk--
      • NAV₹ 26.06
      • Fund Size₹13,469.81Cr
      Fund Return1.20%
      Category Return--
      Returns <= 1 year are absolute and > 1 year are annualised (CAGR)

      bt_logoDETAILED PORTFOLIO

      As on Jul, 2025
      EQUITY (95.69%)
      DEBT (-%)
      CASH (4.31%)
      Allocation by Market Cap
      Large Cap(73.23%)
      Mid Cap(13.65%)
      Small Cap(8.36%)
      Industry Holdings
      • Household Personal Products39.51%
      • Tobacco30.06%
      • Packaged Foods20.51%
      • Beverages Brewers3.05%
      • Drug Manufacturers Specialty Generic2.46%
      • Beverages Wineries Distilleries2.12%
      Stock Holdings
      • ITC Ltd28.77%
      • Hindustan Unilever Ltd19.14%
      • Nestle India Ltd9.01%
      • Britannia Industries Ltd5.50%
      • Dabur India Ltd4.68%
      • Tata Consumer Products Ltd4.49%

      bt_logoPERFORMANCE MEASURES

      Fund evaluation across critical parameters for better decision making. Study period is 3 years.
      • Consistency
        i
        It represents the consistency of a fund in beating its benchmark.
      • Downside Risk
        i
        Measured by Maximum Drawdown which shows the maximum loss from a peak to a nadir over a specified time period
      • Risk Adjusted Return
        i
        Risk adjusted return represents the return generated after factoring the risk taken to achieve it.
      • Volatility
        i
        Volatility represents the standard deviation of fund returns that is, how much the fund returns have deviated from the average.
      • Upside Capture Ratio
        i
        Fund performance relative to the index when the market is up. An upside capture ratio of >100 indicates better fund performance.
      • Downside Capture Ratio
        i
        Fund performance relative to the index when the market is down. A downside capture ratio of <100 indicates better fund performance.

      bt_logoHISTORICAL RISK MEASURES

      Statistical measures to evaluate mutual fund risk. All ratios are calculated for a three-year time duration.
      • Alpha: Excess return of the fund over benchmark
        i
        Any Alpha above zero is considered good. However, for comparison, a fund with a higher Alpha is considered better. Alpha is normally used in conjunction with Beta. If the Beta is high, it implies that the fund manager took a high risk to generate Alpha.
        0.53
        This Fund
        VS
        -0.18
        Category Avg
      • R-Squared: How well the fund tracks benchmark
        i
        R-Squared measures the correlation of fund returns and its benchmark returns. It varies between 0 and 1. The metric, Beta makes no sense if R-Squared is equal to zero. Thus, both Beta and R-Squared should be used in conjunction. A fund with a high R-Squared and low Beta is considered a less risky fund.
        94.76
        This Fund
        VS
        94.48
        Category Avg
      • Beta: Risk of the fund in relation to benchmark
        i
        Beta >1 indicates that the fund is more volatile than its benchmark while Beta < 1 indicates that the fund is less volatile than its benchmark. The Beta of the benchmark is equal to 1.
        0.85
        This Fund
        VS
        0.84
        Category Avg
      • Sharpe Ratio: Risk adjusted return of the fund
        i
        Sharpe Ratio is a measure of return per unit of risk. A higher Sharpe ratio indicates better risk adjusted return given by the fund.
        0.32
        This Fund
        VS
        0.26
        Category Avg
      • Sortino Ratio: Return per unit of bad risk
        i
        A variation of Sharpe ratio, Sortino considers only the downside risk. Unlike Sharpe ratio which considers both good risk and bad risk, Sortino factors only the bad risk. A high Sortino ratio indicates better return for each unit of downside risk.
        0.44
        This Fund
        VS
        0.35
        Category Avg
      • Standard Devation: Volatility of the fund
        i
        Standard deviation is a measure of dispersion of fund returns from its average return. A fund with a higher Standard deviation is more volatile than a fund with a low standard deviation.
        11.93
        This Fund
        VS
        11.91
        Category Avg
      Benchmark used in calculation : S&P BSE 500 India TR INR

      bt_logoPEER ANALYSIS

      1M
      3M
      6M
      1Y
      3Y
      5Y
      • card
      • table
      Fund NameMorningstar RatingNAV Fund Return Category ReturnRisk Fund Size
      ICICI Prudential FMCG Fund Direct Plan GrowthICICI Prudential FMCG Fund Direct Plan Growth
      --
      ₹ 526.74
      -2.34%
      -1.02%
      Very High Risk
      ₹ 2,043.65 Cr
      ICICI Prudential FMCG Fund Direct Plan Growth
      Very High Risk--
      • NAV₹ 526.74
      • Fund Size₹ 2,043.65 Cr
      Fund Return-2.34%
      Category Return-1.02%
      Returns <= 1 year are absolute and > 1 year are annualised (CAGR)

      bt_logoTOP FUNDS FROM THIS AMC

      1M
      3M
      6M
      1Y
      3Y
      5Y
      • card
      • table
      Fund NameMorningstar RatingNAV Fund Return Category Return Risk Fund Size (Cr)
      ICICI Prudential Global Advantage Fund(FOF) Direct GrowthICICI Prudential Global Advantage Fund(FOF) Direct Growth
      --
      ₹ 19.12
      8.90%
      --
      Very High Risk
      ₹ 325.95 Cr
      ICICI Prudential Nifty Auto Index Fund Direct GrowthICICI Prudential Nifty Auto Index Fund Direct Growth
      --
      ₹ 20.18
      5.48%
      --
      Very High Risk
      ₹ 148.47 Cr
      ICICI Prudential Tranporstation and Logistics Fund Direct GrowthICICI Prudential Tranporstation and Logistics Fund Direct Growth
      --
      ₹ 20.20
      4.77%
      --
      Very High Risk
      ₹ 3,208.02 Cr
      ICICI Prudential Nifty Midcap 150 Index Fund Direct GrowthICICI Prudential Nifty Midcap 150 Index Fund Direct Growth
      --
      ₹ 18.97
      4.35%
      --
      Very High Risk
      ₹ 779.35 Cr
      ICICI Prudential NASDAQ 100 Index Fund Direct GrowthICICI Prudential NASDAQ 100 Index Fund Direct Growth
      --
      ₹ 18.05
      4.11%
      --
      Very High Risk
      ₹ 1,833.24 Cr
      ICICI Prudential US Bluechip Equity Fund Direct Plan GrowthICICI Prudential US Bluechip Equity Fund Direct Plan Growth
      --
      ₹ 74.54
      3.80%
      --
      Very High Risk
      ₹ 3,112.72 Cr
      ICICI Prudential Global Advantage Fund(FOF) Direct Growth
      Very High Risk--
      • NAV₹ 19.12
      • Fund Size₹ 325.95 Cr
      1 Month Return8.90%
      Category Return--
      ICICI Prudential Nifty Auto Index Fund Direct Growth
      Very High Risk--
      • NAV₹ 20.18
      • Fund Size₹ 148.47 Cr
      1 Month Return5.48%
      Category Return--
      ICICI Prudential Tranporstation and Logistics Fund Direct Growth
      Very High Risk--
      • NAV₹ 20.20
      • Fund Size₹ 3,208.02 Cr
      1 Month Return4.77%
      Category Return--
      ICICI Prudential Nifty Midcap 150 Index Fund Direct Growth
      Very High Risk--
      • NAV₹ 18.97
      • Fund Size₹ 779.35 Cr
      1 Month Return4.35%
      Category Return--
      ICICI Prudential NASDAQ 100 Index Fund Direct Growth
      Very High Risk--
      • NAV₹ 18.05
      • Fund Size₹ 1,833.24 Cr
      1 Month Return4.11%
      Category Return--
      ICICI Prudential US Bluechip Equity Fund Direct Plan Growth
      Very High Risk--
      • NAV₹ 74.54
      • Fund Size₹ 3,112.72 Cr
      1 Month Return3.80%
      Category Return--
      Returns <= 1 year are absolute and > 1 year are annualised (CAGR)

      bt_logoABOUT THE AMC

      company icon
      ICICI Prudential Asset Management Company Limited
      ICICI Prudential Asset Management Company Limited manages assets worth ₹ 10,23,773.30 crores. It’s current offering of mutual fund schemes includes 60 equity, 63 debt and 22 hybrid schemes.
      phone icon
      Phone
      +91 22 26428000
      mail icon
      Email
      enquiry@icicipruamc.com
      aum
      AUM
      ₹ 10,23,773.30 Cr (
      As on Jun 30, 2025
      )
      location
      Address
      3rd Floor, Hallmark Business Plaza, Mumbai,400 051

      bt_logoFAQ's

      What is the category of ICICI Prudential FMCG Fund Direct Plan Growth ?
      The category of ICICI Prudential FMCG Fund Direct Plan Growth is Equity - Sector - FMCG
      What is the current NAV of ICICI Prudential FMCG Fund Direct Plan Growth ?
      The current NAV of ICICI Prudential FMCG Fund Direct Plan Growth as on Aug 18, 2025 is ₹526.74
      How safe is ICICI Prudential FMCG Fund Direct Plan Growth ?
      The risk level of ICICI Prudential FMCG Fund Direct Plan Growth is Very High.
      What are short term returns given by ICICI Prudential FMCG Fund Direct Plan Growth ?
      The return given by ICICI Prudential FMCG Fund Direct Plan Growth in 1 month is -2.34%, 3 months is -0.66%, 6 months is 6.20%, and 1 year is -7.92%
      What are the long term returns given by ICICI Prudential FMCG Fund Direct Plan Growth ?
      The return given by ICICI Prudential FMCG Fund Direct Plan Growth in 3 years is 9.09% and 5 years is 15.00%.
      What is the expense ratio of ICICI Prudential FMCG Fund Direct Plan Growth ?
      The expense ratio of ICICI Prudential FMCG Fund Direct Plan Growth is 1.44%
      What is the AUM of ICICI Prudential FMCG Fund Direct Plan Growth ?
      The assets under Management (AUM) of ICICI Prudential FMCG Fund Direct Plan Growth is Rs 2,043.65 crores.
      What is the minimum investment in ICICI Prudential FMCG Fund Direct Plan Growth ?
      The minimum Lumpsum investment in ICICI Prudential FMCG Fund Direct Plan Growth is ₹5,000.00 and the minimum SIP investment in ICICI Prudential FMCG Fund Direct Plan Growth is ₹100.00
      What is the asset allocation of ICICI Prudential FMCG Fund Direct Plan Growth?
      ICICI Prudential FMCG Fund Direct Plan Growth has an exposure of 95.69% in Equity and 4.31% in Cash & Money Market Securities

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