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Adidas warns of profit hit from Reebok fraud

Adidas warns of profit hit from Reebok fraud

The group also said it expects a hit of 70 million euros in its global operating profit in 2012 on account of "irregularities" in Reebok India.

Sportswear major Adidas on Thursday said global sales of its Reebok brand declined by 26 per cent in April-June quarter on a 'currency-neutral basis', mainly due to impact from Reebok India Company, which filed a police complaint for an alleged Rs 870 crore fraud.

The Group also said it expects a hit of 70 million euros in its global operating profit in 2012 on account of "irregularities" in Reebok India .

"Reebok sales declined 26 per cent on a currency-neutral basis, largely as a result of negative impacts from Reebok India Company and the non-recurrence of prior-year licence sales," the German Group said in a statement in its website.

Reebok brand's revenue in the quarter was at 336 million euro as against 427 million euro in the year-ago period.

Adidas, however, said: "Currency translation effects had a positive impact on sales in euro terms."

On the fraudulent practices in India, the Group said it expects a "projected negative impact of up to 70 million euro on group operating profit related to the reorganisation and changes to commercial activities at Reebok India Company" during the current year.

Published on: Aug 03, 2012, 12:04 AM IST
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