Facebook buys facial-recognition tech company Face.com

The leading social network site, Facebook, has bought the facial-recognition technology company Face.com.

Face.com, an Israeli company's technology helps people tag photos on the web by figuring out who is in the pictures.



Face.com made the announcement of the purchase on its blog on Monday, financial terms for which were not disclosed.

Face.com did not say whether its website will continue to run after the acquisition. Facebook commonly shutters sites that it acquires and folds in their employees to its work force. So far, Instagram, which it's buying for nearly $1 billion, has been the only exception.

Facebook confirms the deal but will not say how much it paid or what its plans are for Face.com.

Shares of the Menlo Park, Calif., company are up $1.51, or 5 per cent, to $31.52 in afternoon trading on Monday.

With AP inputs