After Snapdeal, Ratan Tata invests in Urban Ladder

Ratan Tata, Tata Group Chairman Emeritus, has made a personal investment in online furniture company Urban Ladder, months after investing in e-commerce firm Snapdeal.

The latest investment comes four months after Urban Ladder raised 'Series B funding' from Steadview Capital and existing investors SAIF Partners and Kalaari Capital.

Urban Ladder said Tata's inputs and guidance will be very valuable for the company, but did not disclose the amount and other details about this investment.

Launched in July 2012, Urban Ladder was co-founded by Ashish Goel and Rajiv Srivatsa. It offers over 1,000 products across 25 categories in furniture such as wardrobes, beds, sofas, dining tables and coffee tables.

"Tata understands the furniture space very well, specially our focus on product design since he has a lot of knowledge of the subject. His inputs and guidance will be very valuable for us," Urban Ladder CEO and Co-founder Ashish Goel said.

The firm aims to be the biggest furniture seller in India in the next 18 months.