There is never a dull moment in advertising. In August, ahead of the festive season, auto brands jostled for attention in the BT-TAM top 10 mostwatched ads list, with Hero seeking to establish its new identity and Tata Aria burning the track with some racy James Bond-like moves. Telecom brands too made their presence felt. A notable absence was bathing soap brands.
Compiled by Shamni Pande
