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Toyota Etios Liva launched at Rs 3.99 lakh onwards

Toyota Etios Liva launched at Rs 3.99 lakh onwards

Japanese auto major Toyota entered the premium small car segment of the market by launching the petrol version of Liva on Monday. The company has also invested Rs 3,200 crore to set up its second manufacturing facility in Bangalore.

Toyota Etios Liva was launched in petrol version in New Delhi on Monday, priced between Rs 3.99 lakh and Rs 5.99 lakh (ex-showroom, Delhi). Toyota Etios Liva was launched in petrol version in New Delhi on Monday, priced between Rs 3.99 lakh and Rs 5.99 lakh (ex-showroom, Delhi).
Japanese auto major Toyota launched its small car Etios Liva in New Delhi on Monday, priced between Rs 3.99 lakh and Rs 5.99 lakh (ex-showroom, Delhi).

SPECIAL: How Liva will stand up to its competition

The company has also invested Rs 3,200 crore to set up its second manufacturing facility in Bangalore.

MUST READ: Etios hots up small car war in the market

"The company, which is present in India through a joint venture with the Kirloskar Group, has invested Rs 3,200 crore to set up its second manufacturing facility in Bangalore with an initial installed capacity of 70,000 units per annum. With Liva, we will now be a complete manufacturer in India, offering a full range of products including the luxury SUV Prado... Liva is a very useful stylish and dynamic car," Toyota Kirloskar Motor Managing Director Hiroshi Nakagawa told reporters in the national capital.

The company had last year launched Etios, the sedan version of Liva in the country.

"We will increase the production of the second plant from 70,000 units to 1,20,000 units to shorten the waiting period for Etios and meet future demand of Liva," Nakagawa said.

IN PICTURES: Etios takes on rivals in sedan segment | First-look: Liva announced

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Published on: Jun 27, 2011, 1:27 PM IST
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