Apple shortens iPhone return policy from 30 to 14 days

Apple has shortened its return policy to just 14 days for consumers to return an iPhone. Earlier, customers could return an iPhone within 30 days of purchase.

According to TechCrunch, with the iPhone decimating sales charts, Apple can start to rein in policies to tighten up margins and reducing the time a consumer takes to return a device is a step in this direction.

This new time frame now matches up with the rest of Apple's products. Macs, iPods and iPads have long only had a 14 day return policy.

The new window also matches the return policy by most wireless carriers, removing a slight advantage of buying an iPhone directly from Apple.