Small town warriors
Senior Editor Shamni Pande talks about crossing India on a quest to discover our best-loved regional FMCG brands, and why these local brands appeal to Indian buyers despite increasing competition from MNCs.
Shamni Pande - Updated May 24, 2012, 4:38 PM IST
(From Left) Vi-John, Himgange Hair Oil, Mapro, Sosyo, Wagh Bakri Tea, Kalimark
Senior Editor Shamni Pande talks about crossing India on a quest to discover our best-loved
regional FMCG brands, and why these local brands appeal to Indian buyers despite increasing competition from MNCs.
Published on: May 24, 2012, 2:55 PM IST
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